Research paper Example | Topics and Well Written Essays - 750 words - 1

Research Paper Example The poor usually undergo a lot of stress, which lead to change of eating habits; they eat more while bored and angered. In conclusion, obesity can be reduced among the poor if better living conditions are provided and inflation rates brought down. Introduction Obesity refers to a situation in which a human body accumulates a lot of fats that end up with adverse effects. Obesity is measured using the body mass index (BMI). Therefore, individuals are considered to be overweight when their body mass index is between 25 and 30, but any person whose BMI is above 30 is said to be obese. Normally, obesity is associated with too much consumption of calories accompanied by little amount of exercise. Additionally, several other factors are to contribute to obesity, for example, age, gender, medication, health conditions, and environmental factors, emotional and physical activities. It is evident that when people grow older their metabolic rates reduce; therefore, they should take different kin ds of food. Young people have a lot of energy to break down the calories, which is why obesity cases are rare among them as compared to those in their 40s. In terms of gender, research shows that women are prone to obesity than men (Sutton 2005). This is because men burn up a lot of calories while resting. It has also been established that when women reach menopause, they tend to gain more weight because they experience a decrease in their metabolic rate. Research also indicates that genetic makeup of an individual can contribute to obesity. If a person’s biological mother or father is heavy, there is about 75% probability of the sibling being overweight. This is unavoidable because one is born with those genes. With the changing lifestyles, people tend to eat a lot of junk food leading to them being overweight. Working schedules have interfered with the normal functioning of human bodies because many people seat for longer hours in the office. Emotional issues influence eati ng habits; emotionally disturbed individuals tend to eat a lot hence poorly manage their weight. Anger and boredom also believed to cause too much eating. Ill health can also cause obesity because of hormonal changes, which slowdown metabolism (Sutton 2005). Depression and some mental diseases can also lead to too much consumption of food. While, under medication, some individual can gain weight because of the drugs they are subjected to, for example, antidepressants and steroids. Obesity can be treated through physical exercises, using foods with low fat content and high fiber; a balanced diet is emphasized. Changes in lifestyles and reduction of psychological disturbances, as well as, taking medications can reduce obesity. Several negative effects are associated with obesity for instance high blood pressure, diabetes and disease of the heart. Moreover, cancer has been associated with obesity; uterus, breast and gallbladder cancer in women while prostate cancer in men. Because a lo t of weight exerts stress on the joints, the hips and knees suffer. Many people view that obese individuals are not attractive; therefore, they undergo stress because of rejection and criticism. Recently, it has been found out that the poor get obese too. Therefore, this paper seeks to identify the reasons behind obesity among the poor (Sutton 2005). Body Over the years, poverty is said to a major factor towards obesity. Inflation and high food prices will

Motivational practices of an organization Essay

Motivational practices of an organization - Essay Example Motivational practices of an organization Motivation can be defined as the external and internal factors that stimulate energy and desire in an individual to be committed towards a goal. In simple words it can be defined as an internal and (or) external drive which makes or motivates a person to act in a certain manner to achieved he desired objective. Motivation results from the interaction of unconscious and conscious factors such as desire, intensity of needs and desires; incentive or value for achieving a goal; expectations of individuals (Buchanan and Huczynski, 2010, p. 221). All these factors are the key reasons that drive an individual to behave in a certain fashion. Motivation has become an integral part of the business. The modern companies are constantly looking for new ways to recruit and retain talents. The companies also look to find out innovative means to motivate employees to get the best out the employees. Today, however many leaders try to create an effective trigger mechanism to promote a culture of self development and self-motivation; which actually brings to the company which would be in the focal point of discussion- Google Inc. Google Inc is an American multinational company that specializes in the domain of digital services and products including cloud computing, search engine, online ads. Majority of the profits of the company comes from the ad words. As on 2012 the revenue of the company was US$ 50.18 billion. The company was founded in 1998 by Larry Page and Sergey Brin in 1998. The company has more than 30,000 employees worldwide. During the course of the different motivational strategies adopted by the study along with the organizational culture of the company would be discussed and analyzed by applying appropriate motivational theories. Motivational Theories: Brief Overview The implications of motivational aspects in various top notch organizations have made several acade mic researchers to come up with various theories of motivation such as the Abraham Maslow’s Hierarchy of needs; Herzberg’s two factor theory; McClelland's Theory of Motivation. Theory X and Theory Y. Maslow’s hierarchy of needs theory was based upon four needs such as the self actualization, esteem needs, love, safety and physiological needs. McClelland's Theory of Motivation believed that an individual have three basic motivational needs such as the achievement, affiliation and power. Herzberg’s theory of motivation focuses on two main factors. These include the result which may lead to higher levels of motivation or job satisfaction and the other set of results which may cause hindrance in the way people from being dissatisfied. Hygiene needs can be met by the results including comfortable and pleasant working conditions, effectual supervision and good relationship with peers. Theory X and Y were developed by Douglas McGregor. Theory X believed that wor kers are lazy and need to be supervised so that the desired results can be achieved, theory Y on the other hand advocated that workers understand the sense of responsibility and can motivate themselves to achieve the desired objectives. Analysis using Case Study Approach From the humble beginnings in the year 1998 in small garage the company has become one of the largest corporations in the world. One of the key to the success of the company has been the organizational culture. Google in well known for having an informal organizational culture. Google’s organizational philosophy says that one can be serious without a suit. The organizational philosophy also says that work should be challenging and challenge should be fun. Google does not create colossal groups. Also the company follows a pretty much flat organizational structure. There are literally no official channels of communication and hence ideas can flow from one group to another. Usually these groups are monitored by project managers. The

Segmentation Targeting and Positioning of Vodafone

Segmentation Targeting and Positioning of Vodafone Vodafone is one of the biggest names in wireless technology, and is continuing to grow a solid, loyal customer base because the company offers excellent product along with excellent customer service. Vodafone has a an interesting history, back to 1984, when it was still a subsidiary of the well-known Racal Electronics Plc. In September 1991, the Vodafone Group Plc decided to separate itself from Racal Electronics Plc, they later merged with another company, the Air Touch Communications Inc, in July 2000. In 2001, this wireless company first introduced instant messaging on their networks, to provide for a faster way to communicate among their users. The company also launched the first ever 3G service in Europe with their innovative mobile connect GPRS/3G data card in 2004. In February 2007, the company had another major milestone when it partnered with Yahoo and Microsoft in order to launch instant messaging services that can easily be accessed using either a personal computer or a mobile phone. This is one of the milestones that made it into the wireless giant it is today. The company continues to offer a variety of services, including data, messaging, voice and broadband. Its continuous advancement in the data services, they offer by developing its 3G networks and the capabilities of various handsets. Its a mobile service thats easy to use, with low-cost telephone line and even DSL broadband connection.It also provides you monthly billing cycle,pre-paid agreement or even a contract.And is known for its best customer services. BACKGROUND:-(INTERNATIONAL EXPANSION STRATEGIES). Vodafone Group Plc is the worlds leading International mobile telecommunications Group, with a major presence in Europe, the Middle East, Africa, Asia Pacific and the United States through the Companys subsidiary undertakings, joint ventures, associated undertakings and investments. The basic concept of this case is to look at Vodafones future expansion, growth and global strategies within the concept of internationalization and competitive advantage issues.The reason to launch Vodafone in Mexican market is to gain profitibility,gaining high revenues by doing better business in more areas or internationally.Because if Vodafone will not be launched in Mexico some other mobile company will do the same.Being one of the worlds largest company its easy for Vodafone to enter the Mexican market and capture it. PESTEL ANALYSIS:- It is the technique of environmental scanning of any industry on the basis of factors like political, economic, social, technological, legal and environmental. PESTLE analysis uses a framework of external factors for macro-environmental scanning of the industry to help in taking advantage of opportunities and making contingency plans for threats. SEGMENTATION, TARGETING AND POSITIONING:- It together comprise a three stage process; Segmentstion (identifying meaningfully different groups of customers) Targating (selecting which segment to serve) Positioning (implementing chosen image and appeal to chosen segment) it furthur includes product,price,distribution and promotion. SEGMENTATION:- Segmentation is the process of splitting (segmenting) the entire market into smaller groups. Demographics is the most common variable of market segmentation that includes age, gender, income, geographic, psychograhpic and behavioural.For launching a Vodafone in Mexican market, the product is for both the genders ,of evry area with variaing ages and incomes. Markets are made up of many distinct groups of people who have common characteristics as consumers. Some of those groups may not be immediately obvious. All of them command tremendous buying power. But they direct it to products and services that address them as a highly individual subdivision or segment of the market. Define those market segments right and you may even end up dominating the market. Because the more you know about a market segment: The better you can provide a product or service that attracts it. The better you can create marketing materials that appeal to it. The more cost-effectively you can direct them at the markets that respond the best. The easier it is to position your company and product and build brand loyalty. Its hard to successfully address a large, vague, undifferentiated market. Its easy to address a tightly focused, highly individualized group of people with clearly defined preferences and needs. Market segmentation isolates those groups, and makes them accessible. It helps your organization understand them and reach them and profit too. TARGETING:- In this step one or more segment is targeted.Generally depend on several factors. How well are existing segments served by other manufacturers? How large is the segment, and how can we expect it to grow? Do we have strengths as a company that will help us appeal particularly to one group of consumers? It will be more difficult to appeal to a segment that is already well served than to one whose needs are not currently being served well.Mexican market is already being served well but Vodafone being a giant can capture the market by providing equally better or more advanced services. POSITIONING:- Positioning basically involves implementing the targeting. Product (premium,basic) Price (premium,low price,value) Distribution (intensive,selective,exclusive) Promotion (prestige,fun,powerful) Being operationally excellent firm,by maintaing exceptional efficiency,the firm providing reliable service to the customer at a significantly lower cost. Vodafone can capture the market.Its customer intimate firm which excel in serving the specific needs of the individual customer quiet well. Technologically it is prodviding the most advanced products currently available. COMPETATOR ANALYSIS AND MARKET ENTRY STRATEGY:- Its a critical part of firms activities.Competitor analysis has several important roles in strategic planning; It helps management to understand their competitive advantages/disadvantages relative to competitors. It generate understanding of competitors past, present andfuture strategies. It gives an informed basis to develop strategies to achieve competitive advantage in the future. Also help forecast the returns that are made from future investments i.e how will competitors respond to a new product or pricing strategy? Entering a new market is always a challange.The size of the country, number of opportunities and geographical size matters precisely.Solid market entry strategy needs proper market research to know existing opportunities, understand the competitive landscape and to know about potential clients.A market entry strategy has to be developed that fits companies objectives, timelines and budget. A successful Market Entry Strategy includes, assessing the feasibility of the product in market, what are the industry trends, what potential competitors are doing and what pains clients are facing that can address. If the market research reveals a robust opportunity, then it is time to develop your market entry strategy with a trusted partner that can not only write the strategy, but also help you implement it, in market.

The Ewell Residence in To Kill a Mockingbird :: Kill Mockingbird essays

The Ewell Residence in To Kill a Mockingbird In To Kill a Mockingbird, Harper Lee gives us a very detailed description of Robert Ewell, his family, and how he lives. A good example is the passage in which Robert Ewell testifies in the Tom Robinson Trial. This is a description of the Ewell's home as well as an insight into the Ewells themselves. We learn what kind of a father Robert is and the kind of life into which he has forced his eldest daughter, Mayella. We also see how the county of Maycomb cruelly discriminates against the black community even though they are more respectable than people like the Ewells. Lee uses such detail in the account of the Ewell cabin because the best way to understand the Ewells is to understand how they live. For example, she states, "The cabin's plank walls were supplemented with sheets of corrugated iron, its general shape suggested it's original design: square, with four tiny rooms opening onto a shotgun hall, the cabin rested uneasily upon four irregular lumps of limestone. Its windows were merely open spaces in the walls, which in the summer were covered with greasy strips of cheese cloth to keep out the varmints that feasted on Maycomb's refuse." This description paints a very vivid picture of the cabin and also tells a little bit about the Ewells themselves. From this we can infer that the Ewells took very little (if any at all) pride in their home and it's appearance. Later in the passage Lee adds, "What passed for a fence was bits of tree limbs, broomsticks and tool shafts, all tipped with rusty hammer heads, shovels, axes and grubbing hoes, held on with pieces of barbed wire." By now it is apparent that the only household repairs the Ewells make are with things they find at the dump. The image Lee is trying to form of these people is made very obvious by her use of details. The passage also gives quite a bit of insight into Mr.Ewell himself. For example, Lee states, "The varmints had a lean of it, for the Ewells gave the dump a thorough gleaning every day^Å" This statement informs us that the Ewells main source of revenue is form the town dump.

Playing Beatie Bow Essay

Kirk was a happy young girl who was cheery and enthusiastic towards her parents and life, until the day her father went off with another woman leaving her and her mother (Kathy). Lynette wanted nothing to do with her father so she changed her name to try and get everything about him out of her life. After wanting to be named after a witch she changed her name to Abigail, which her grandmother suggested. She went down to the park with her young next door neighbours Natalie and Vincent, finding them playing a game called, ‘Beatie Bow’. After becoming very interested in a little girl that stood there watching them play (Little Furry Girl) she decided to follow her. This was after having a fight with her mother, when she told Abigail that she had been seeing her father again and that he wanted the two of them to move back in with him and live in Norway where his architectural job was located. Abigail did not take this news well – She went for a walk to cool off, when she once again saw the little furry girl and following her found that she had followed her back into her own time of 1873. She got tripped over by the Little Furry Girl’s father, then found herself at their house. Further into the novel the character Granny (Alice Tallisker) told Abigail that she was ‘the stranger’ and had ‘the gift’. ‘The gift’ came from the crochet on the top of her dress which enabled her to travel and heal. Later in the book it mentions that the crochet was made by Granny. She falls in love with Judah, who was betrothed to Dovey, and realised firsthand what it’s like to love somebody but no be able to have them. This helped Abigail realise that she should not be selfish towards her parents and should let them have a second chance of a decent life and marriage. During the time that she was in the past Abigail matured by being influenced by the people that surrounded her, the world in which she lived and the events which occurred there.

Explain how the Bible shows god as a creator Essay

In the bible God is described as the creator of everything. This is accepted without being questioned rather than being a matter of discussion. The nature of God as creator is most clearly seen in passages from genesis and Psalms. God is described as the creator meaning he designed and produced everything. According to Christian tradition, God caused the Universe to exist, he is responsible for the Universe coming into existence and existing at every moment. God is also responsible for everything that will ever exist in the Universe. To understand why exactly God is considered as the creator of everything it is helpful to look at the concepts of good being omnipotence, omnipresent and omniscience. Omnipotence literally means that God is all powerful. No one is and will ever be more powerful than he is. Within this lies the idea that nothing logically possible is beyond the power of God. Even though miracles happened in the Bible it does not mean that God can make the impossible happe n like square circles. But it simply says that God is responsible for the way the universe works. Omnipresent is very easy to understand, it simply means that God is everywhere, and by implication in every moment. Finally, omniscience is the idea that God is all-knowing. There is nothing that happens in the universe physically, mentally or spiritually that God does not know. As he is just everywhere, Christians also say they have a relationship with God because he is always with them. They can trust and rely on him. Sometimes god is even seen as a craftsman. In the bible you will not find a guidance of how God created the world and on what exact date, but you will find an account of the way God is intimately involved in the making of all the living and non-living things of which the universe consists. How God made the world himself. The Bible also talks about the spirit of God how it moved through darkness before the earth existed. The Spirit of God is also translated as the breath of God and the moving as brooding. This gives the idea of good breathing life itself into our world and like a parent he was brooding over that life. He all did it himself, with love and passion he was involved in creating the universe. Like a parent God watched over us, wanted exactly us to be in this world and to be born. Exactly the way we are. It seems like he formed us, like a potter. We are crafted by God. Isabel Odenwà ¤lder ‘God is responsible for everything that happens in the universe’ The extent to which God is responsible for what happens in the universe is determined by the limitations of our belief in God’s omnipotence and omniscience. Defined, God’s omnipotence describes his limitless power; a concept which incorporates the belief that God has the power to control what is happening, God is responsible for everything that happens in the universe. His omniscience refers to his unlimited knowledge. God knows everything. You could argue that God is responsible for everything that happens in the universe because his omnipotence and omniscience is shown all through the bible. God created the univers because he wanted it to happen, he is omnipotent. But this also leads to a contradiction. If you accept that God knows everything, that he is responsible for everything that happens in the universe and that he loves us and we are having a relationship with him, then why would he a llow so many terrible things to happen in the world? As example in the creation story when god created the world and the human kind. God created the paradise, the world for us, gave us fruitful earth and wild animals. He created something beautiful. And it all happened after his will, he decided how trees would look like and how strawberries would taste. He gave Eve and Adam the best conditions for a good life. But Adam and Eve were not satisfied with what they had after a while. They wanted more. So eventually they ate an apple from the tree which they were not allowed to eat from. As soon as they did so, the paradise was not how it used to be. This part in the bible says that God gave us the world under best conditions everything was great but sometimes we make mistakes and wrong decisions, we act wrong. Sometimes humans are too selfish and greedy. The problem of most natural disasters is not the disaster itself but the fact that there is not enough help and money on site. But we could change that, we are responsible too for what is happening. We can always make a change! If we would life like God wants us to, we would not have any starving children in Africa or any other problems like that. God is not responsible for our very own actions. He is like a parent ‘brooding us’ he gave our mind with which we can think and act. The rest is up to us. In my opinion God is responsible  for the existing of our earth he is the reason why we live. If we need support and someone to talk to we can rely on him. But God gave us our minds to think, to make our own decisions. God have us our lives but he does not life them. We do.